Introduction: Effective signage design is a blend of art and strategy. Follow these tips to turn your signs into traffic-stopping visuals.
1. Keep Text Clear and Readable Use large, simple fonts. Avoid script or decorative fonts for main messages—clarity is king.
2. High-Contrast Colors Make a Difference Light text on dark backgrounds or vice versa. Stick to two or three brand-consistent colors for impact.
3. Prioritize Your Message Don’t crowd the space. Highlight one call-to-action or announcement. Your message should be legible from 10-20 feet away.
4. Include Your Logo and Contact Info Your brand must be instantly identifiable. Add website, phone number, or QR code subtly.
Conclusion: Great sign design is about simplicity and strategy. Get your message across at a glance and make it memorable.